Hopeless Lingerie 2010 Collection

Hopeless Lingerie is a small boutique brand out of Australia. This is not assembly line lingerie - it is carefully crafted and made to order with vintage styling and hand finishing.

It might be the closest thing that you’ll ever find to buying from a haute couture design house - without the astronomical price tag.

The current collection is called The Voyage and it is another reflection back to the 1950’s. (We’ve seen this in a number of campaigns and collections for 2010.) However, this collection is a flirty, nautical-themed grouping in bold whites, blues and reds. There are a lot of soft ruffles here, but nothing where the details overwhelm the original intent of the piece.

Check out the campaign for the collection.

You can find the full collection on sale through Etsy. My personal favorite is the ruffled garter belt.

Sources: StyleHive; Fashionising; Etsy