An Ultimo Birthday Surprise

Melanie Brown Makes A Grand Entrance

As you know - if you follow my blog - Ultimo has a reputation for some interesting celebrity models. They’ve had Peaches Geldof, her sister Pixie, and many other celebrities of either fame or infamy.

One of their most stunning models is surely Mel B., the former Scary Spice. She’s been a model for Ultimo since 2008. (Personally, I find it great that a mother of 2 can be a lingerie model - even if I wouldn’t qualify.)

Well, Ultimo decided to celebrate the 10th anniversary of the company with a big birthday party and guess who jumped out? That would be Ms Melanie Brown, known as Mel B., in a sparkling Ultimo corset.

After making such a grand entry, Brown signed autographs for fans. She raves about working for the London-based lingerie maker, saying: “It’s been fantastic to be the face and body of Ultimo.”

Brown also had special praise for Michelle Mone, who is behind the launch of Ultimo in 1999. Mone started the company with a cleavage-enhancing bra, which is still the company’s signature product. Mone said that Brown has been a “phenomenal ambassador”.

Ultimo has every right to be pleased with Brown. Campaigns that have featured the Spice Girl singer have been extremely successful.

Ultimo lingerie is among my favorites. This is a brand that seems to take special care to cater to women of all shapes and sizes. Mel B. is a voluptuous 34DD and shows just how the Ultimo lingerie caters to the curvy. However, Ultimo doesn’t just cater to the large-busted: you can find their bras in everything from an A cup to a G cup, with all the sizes in-between.

The Ultimo signature product, called the Miracle Solutions bra, uses a silicon gel technology to achieve maximum cleavage and uplift. The company maintains that the bra provides enhancement without the artificial look of other bras, because the silicon molds around the breast. It comes in 4 styles: Plunge; T-Shirt, Strapless Plunge; and, Frontless Plunge.

Sources: OneIndia; Ultimo